Jasica Usman

Jasica Usman

Jasica is a seasoned content marketer at Redfin with over five years of real estate experience. A licensed agent in Texas, she is an expert in making offers and negotiation strategies. Based in Dallas, Jasica is passionate about helping people make informed decisions. As a trusted voice at Redfin, her articles and campaigns guide buyers and sellers through the complexities of making an offer. Her ultimate goal is to empower everyone to achieve their dream of homeownership. In her free time, she loves new custom-built homes—especially those with massive closets.

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A real estate agent handing keys to a smiling client, symbolizing a successful home sale. Perfect for illustrating “What is a broker open” and how these events help connect agents with potential buyers.

How a Broker Open Can Make or Break Your Negotiation

Key takeaways: A broker’s open is an exclusive event for real estate agents, not the general public. It helps agents evaluate a property’s marketability and provide feedback to the listing agent and seller. Understanding the difference between an open house and a broker’s open can give sellers a strategic edge in negotiations. What is a […]

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A professional reviewing documents on a tablet, symbolizing the essential elements of a real estate contract in the home buying process.

Essential Elements of a Real Estate Contract: What Every Buyer and Seller Should Know

Key takeaways: Real estate contracts must include key elements like the offer, acceptance, and consideration to be legally binding. Missing or unclear terms can lead to disputes, delays, or even failed transactions. Buyers, sellers, and investors can avoid pitfalls by understanding essential contract elements and reading every clause carefully. Real estate contracts are the backbone

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A real estate agent showing a home to a couple, illustrating the concept of buyer concessions in a home purchase.

What Are Buyer Concessions? A Guide for Homebuyers

Key takeaways: Buyer concessions are seller-offered incentives that make a home purchase more affordable for buyers.  Common types include covering closing costs, repair credits, mortgage rate buy-downs, and HOA fees.  Concessions can help sellers attract buyers in slower markets and ease financial stress for first-time buyers. What are buyer concessions in real estate? When you’re

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A person holds a magnifying glass over a miniature house on a map, with two other small houses nearby. The image symbolizes a real estate agent identifying and examining **expired listing leads for agents**.

How to Find Leads From Expired Listings: A Guide for Agents

Working with expired listing leads is a powerful strategy for real estate agents looking to find new clients. These homeowners are already motivated to sell, but their previous attempt was unsuccessful, making them a prime target for a new, effective agent.  However, expired listings are not just an opportunity for new agents; they are also

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